Proper No. Twelve Irish Whiskey, The Triple-Distilled Irish That Hits as Hard as Its Founder

Proper No. Twelve Irish Whiskey, The Triple-Distilled Irish That Hits as Hard as Its Founder

Proper No. Twelve Irish Whiskey, The Triple-Distilled Irish That Hits as Hard as Its Founder

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Triple-distilled. Bourbon-barrel aged 4 years. Built in Dublin 12, sold in over 100 countries. Proper No. Twelve is one of the fastest-growing Irish whiskeys in the world.

From the Streets of Crumlin to Your Glass. This Is Irish Whiskey With Something to Prove.

Proper No. Twelve Irish Whiskey was built on a simple idea: make a whiskey that is genuinely smooth, genuinely Irish, and genuinely worth drinking. Triple-distilled from a blend of fine grain and single malt, then aged for 4 years in bourbon barrels, it delivers a softness and approachability that makes it one of the most drinkable Irish whiskeys at any price. Vanilla, honey, and toasted wood on the nose. A clean, warm finish that never overstays its welcome.

The name pays tribute to Conor McGregor's neighborhood of Crumlin, Dublin 12, and the spirit of brotherhood, loyalty, and hard work that defines it. This is not a celebrity vanity project. McGregor was hands-on in the development, and the whiskey reflects that: no shortcuts, no gimmicks, just a well-made Irish blend that earns its place on the shelf every time you pour it. Best enjoyed with ginger ale, on the rocks, or neat if you want to taste what 4 years in bourbon barrels actually does.


🥃 Tasting Notes

  • Nose: Vanilla cream, warm honey, toasted wood, and a light floral sweetness that is unmistakably Irish
  • Palate: Smooth and approachable. Honey, vanilla, gentle grain sweetness, and a soft warmth from the bourbon barrel aging
  • Finish: Clean and medium-length. Light toasted oak, a whisper of spice, and a sweet fade that makes the next sip inevitable

🍸 How to Enjoy

  • Proper and Ginger: 2 oz Proper No. Twelve, 4 oz premium ginger ale, squeeze of lime. The house serve and the one McGregor drinks. Simple, refreshing, and impossible to argue with.
  • On the rocks: Pour 2 oz over a large ice cube. The chill opens up the vanilla and honey notes beautifully as it slowly dilutes.
  • Irish Coffee: 1.5 oz Proper No. Twelve, hot black coffee, one teaspoon brown sugar, topped with lightly whipped cream. The bourbon barrel aging makes this one of the best Irish Coffees you will ever make.
  • Gift it: Proper No. Twelve is one of the most recognizable Irish whiskey gifts on the market. The story, the bottle, and the quality make it a standout choice for whiskey drinkers, MMA fans, and anyone who appreciates a spirit with genuine character.

📖 The Story Behind the Bottle

Conor McGregor grew up in Crumlin, a working-class neighborhood in Dublin 12. The number twelve is not just a postal code. It is a symbol of where he came from and what he stands for. When McGregor decided to create a whiskey, he partnered with Eire Born Spirits and the team at Bushmills to develop a recipe that reflected his values: triple-distilled for smoothness, bourbon-barrel aged for depth, and priced to be accessible without compromising on quality.

Proper No. Twelve launched in 2018 and became one of the fastest-growing Irish whiskey brands in history, selling out in multiple markets within weeks of launch. It has since expanded to over 100 countries and earned recognition at international spirits competitions. The success is not just about the name on the bottle. It is about a whiskey that genuinely delivers, made by a team that took the craft seriously from day one.

📋 Product Details

  • Type: Irish Whiskey, Blended
  • Producer: Eire Born Spirits, Ireland
  • Region: Ireland
  • ABV: 40% (80 proof)
  • Size: 750ml
  • Aging: 4 years in bourbon barrels
  • Distillation: Triple-distilled blend of fine grain and single malt
  • Key Ingredients: Irish grain whiskey, Irish single malt, Irish water

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